Landing pages can entice prospective customers by providing an attractive offer in exchange for information. On average, you have less than 10 seconds to grab the attention of a member of your online audience, so don’t clutter your landing page with endless content. If the idea of creating landing pages has you worried, do not fear! …
Below is a rundown of some of our favorite websafe fonts. Raleway A nice solid sans serif for the web. If you’re a fan of Gotham, you’ll like this one. Weights range from Extra Light to Heavy. A couple small drawbacks, in my opinion, are the “wonky” Ws and the baseline shifts with the numbers. …
While designing mobile layouts is very similar to web/desktop, it still has plenty of its own unique challenges. Having done more than a few, I wanted to share what is front and center in my mind when laying one out. Understand your content and how’s it being read Content should always be easy to view, …
Imagine arriving at a grocery store with your shopping list in hand. You haven’t even entered the store yet and you already know exactly what you want. However, for some reason the doors won’t open unless you agree to wait. Would you? Considering how essential food is for survival, I am guessing that some people …
While it is certainly more work to create a fully responsive web site, your business will ultimately reap the benefits by offering your customers access to a faster, well-designed site that is easier to use wherever their devices follow them. What’s the difference between Responsive Web Design and Adaptive Web Design? Responsive Web Design is …
Thanks to mobile devices, the average user’s expectations for the web today are far greater than ever before. This places a growing importance on the roles of designers and developers in delivering a user-friendly experience that meets the demands of instant gratification. According to The New York Times, “people will visit a web site less …
It has been a blistering ride, but you get to the point where if you are ‘not’ seeing something new and exciting pop up on your radar then something is wrong with the industry, or you are just too darn busy to pay attention. For a few months, I have been playing with client-side database …
Best-practice web design and development helps to ensure that as many users as possible are able to view your content at the fastest speed possible while ensuring that everything displays correctly across modern browsers, but that’s a rant for another day. As much as I love best-practice it’s not always an option, especially when you …
If the world of internet marketing is known for one thing, buzzwords might be it. Terms like inbound marketing, content marketing, growth hacking, website analytics, conversion testing, ROI, KPIs and “the Cloud,” SEO and my new personal favorite: Big Data. Some of you may be familiar with many of them, and that is great, but …