Logo Design Basics

So you need a logo. You have your big idea, you have a name, you have a business plan, and you are ready to move forward with what will hopefully be your retirement plan. BUT, there’s a problem, you don’t have awareness. You don’t have a website for anyone to find information about you, and …

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How the Right Copy Convinced Me to Buy a $300 Backpack

Knowing your audience, communicating clearly, and making the process easy will convince customers  – or in this case me – to buy. The copy on Atlas Supply Co’s Instagram profile was almost all I needed to convince me to purchase this bag: “We support the freedom to work anywhere by providing the convenience of a …

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Words Matter

I went to research plane ticket fares on Kayak last week and the first thing I did was de-select United from my search query. I hate to admit it, but I did that because of a video I saw on social media. Believe it or not, social media can adversely affect how individuals perceive your products and …

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Menu Design: Feel the Thunder

Bosselman Enterprises is a multi-state travel, convenience store, mechanical and hospitality company with over 1,400 employees. The company approached Corporate Three Design about creating a menu to help brand their new restaurant concept in Grand Island, NE named Max’s Thunder Road Grill. About Max’s Thunder Road Grill The 400 seat restaurant is an automotive/motorcycle enthusiast’s dream …

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