8 Ways to Improve Your Website’s Usability

Finding the information I needed Figuring out why they built their site the way the did With a little investigative work, I discovered the site was an off-the-shelf WordPress theme. Pretty easy to build and inexpensive. Perfect for a small business owner, right? Well, if their only goal is to have a website, then you …

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ParkOMA: It’s More Than Parking

It is Park-O-M-A. Pronounced [pahrk] – [oh] – [em] – [ey]. OMA: as in the airport code for the Omaha airport. You know like, LAX is the LA airport. So don’t let me catch you calling it Park Omaha. That’s something entirely different. Airports are an extension and representative of the city. It’s the tourist’s …

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How the Right Copy Convinced Me to Buy a $300 Backpack

Knowing your audience, communicating clearly, and making the process easy will convince customers  – or in this case me – to buy. The copy on Atlas Supply Co’s Instagram profile was almost all I needed to convince me to purchase this bag: “We support the freedom to work anywhere by providing the convenience of a …

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Menu Design: Feel the Thunder

Bosselman Enterprises is a multi-state travel, convenience store, mechanical and hospitality company with over 1,400 employees. The company approached Corporate Three Design about creating a menu to help brand their new restaurant concept in Grand Island, NE named Max’s Thunder Road Grill. About Max’s Thunder Road Grill The 400 seat restaurant is an automotive/motorcycle enthusiast’s dream …

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