The Art of Kerning

Kerning is the often neglected art form of adjusting the space between letters of a word to increase the content’s readability. Learn more about how it came to be, and how you can learn to master kerning.

Graphic Design 101: CMYK or RGB Color

Color can affect your mood, what you think of a new brand, and even influence your buying choices. Getting the color right in your designs is crucial if you want to convey the right message. As a designer, it is essential to know when to use RGB or CMYK. You want to make sure your document color mode is set correctly depending on your project or you could spend a lot of time fixing improper color values.

Why Business Cards Still Matter

In the digital age where company websites and social media profiles make the first “general impression”, the personal act of handing a potential client a business card is often overlooked. A well-designed business card makes the first “personal impression”. The same way a firm handshake and eye contact get a relationship started on the right …

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