3 Areas to Focus on Building Your Marketing Roadmap

Businesses are overwhelmed with too many marketing tactics. They lack a plan to follow. We provide digital marketing guidance and expertise, so businesses can have a clear marketing roadmap to find their way forward. Our marketing roadmap builds on 3 areas: Foundation Promotion Generation 1. Foundation There are three parts creating the foundation part of …

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The Art of Kerning

Kerning is the often neglected art form of adjusting the space between letters of a word to increase the content’s readability. Learn more about how it came to be, and how you can learn to master kerning.

Graphic Design 101: CMYK or RGB Color

Color can affect your mood, what you think of a new brand, and even influence your buying choices. Getting the color right in your designs is crucial if you want to convey the right message. As a designer, it is essential to know when to use RGB or CMYK. You want to make sure your document color mode is set correctly depending on your project or you could spend a lot of time fixing improper color values.