Content Creation Made Simple: How to Develop a Content Calendar
You’re ready to tackle content marketing, but you need a strategy to keep you on track. Enter the “Content Calendar!”
Content Marketing
Content Creation Made Simple: How to Write Content for Your Business
If you know you need to write content for your business but don’t know how, this is the guide for you.
How to Improve Blog Traffic to a Lifeless Blog
You may not realize the impact of ghosting your blog. If your blog is dead, it might be time to reconsider your content marketing strategy.
5 Ways to Organically Build Your Email List
You’re ready to make email your favorite tool in your marketing tool box. How do you actually build your email list?
Local SEO and Why it is Important
Local SEO is the process of optimizing your search engine ranking around your local geographic area. Even though the internet is global, local SEO is important.
Email: The Old Faithful in a Powerful Marketing Strategy
You know that one trusty knife you use for everything when you’re cooking. There are other knives in the drawer, but you keep reaching for that old friend. You know it works, and what you can create with it. That’s how I feel about email in a marketing strategy. Sure, there are new platforms out …
8 Ways to Improve Your Website’s Usability
I recently had an interesting (polite way to say horrible) experience on a local business’ website. It was to say the least, a bit frustrating. I wanted to press the magical ‘X’ so bad. But, my natural curiosity took over.
Content Pruning for Fun and Traffic
Inevitably, as you begin to publish more content, your writing style will become smoother with practice. But what about those early blog posts? They may still be published on your site, but long forgotten by search engines by not being long enough flip the parameter of a quality post, or simply by changes to the …
Making Sense of Your Organic Website Traffic for Free
Generally speaking, any tactic that aims to grow this traffic by improving your website’s value or authority is considered search engine optimization (SEO). SEO can be performed a number of ways, but two of the most popular tactics for improving a site’s SEO include content marketing and link building. Content creation has recently become a …
What is RSS…And How Can You Use It?
You’ve probably heard the terms RSS or RSS Feed or maybe you’ve seen the icon in use throughout the web. What is it? RSS stands for Rich Site Summary, although there is another common moniker Really Simple Syndication. In a nutshell RSS is structured data format based on XML. It displays information such as: A website’s …