While much of it has to do with the quality of the content you’re posting, another reason could be that your brand is simply not engaging your audience in the right places. Every brand’s target audience is different. Engaging yours can only be done with a thorough assessment of your audience’s unique makeup, including where …
If your company or small business is looking for ways to improve your current approach to social media or lacks a social media presence entirely, then Facebook would be an ideal place to start. If you already manage a brand page, you might be aware of some of the recent changes that have taken place in …
If you’re looking for new ways to become more engaged in online discussions related to your industry then Twitter would be an ideal place to start. What is Twitter? Twitter is an online social networking service that enables users to send and read short 140-character messages called “tweets”. Additionally, Twitter makes it extremely easy to …
There are individuals who have created entire businesses around the managing of social media accounts for large companies and public figures. But how do they find the time in their daily schedules to monitor, engage, and share all of that content? Short answer: They don’t. A new wave of incredibly useful tools and services allows …
The growing popularity of social networks is undeniable. Sites like Facebook, Pinterest, and Twitter deliver constant streams of content that can be shared and viewed by users around the world. More and more companies and small business owners are understanding the value of social media and harnessing the power of digital marketing to drive sales. …